As flu season continues to challenge communities nationwide, prevention remains one of the most important tools for protecting public health. In this FYH TV conversation, Going Viral: The Latest Trends in Flu Prevention, health leaders and pharmacy experts come together in recognition of National Influenza Vaccination Week to discuss how education, outreach, and community-based engagement can help reverse declining flu vaccine uptake and strengthen protection against influenza.

The discussion highlights the evolving landscape of flu prevention at a time when many families and communities are facing mixed messages, vaccine fatigue, and persistent barriers to care. With trusted healthcare professionals often serving as the first point of contact for patients, pharmacists play a critical role in helping people understand the value of flu vaccination, address common concerns, and make informed decisions during a crucial point in the season. The webinar also spotlights newly updated flu education modules developed by community pharmacists to support more effective patient engagement and outreach.

Moderating the discussion is Chinnie Ukachukwu, MPH, Senior Director of Quality Improvement & Equity at the Center for Sustainable Health Care Quality and Equity at the National Minority Quality Forum. With nearly two decades of leadership experience in public health, health education, and community health promotion, Ukachukwu brings a strong equity-centered perspective to the conversation. Her work has consistently focused on addressing health disparities in diverse and underserved populations, making her an especially fitting voice for a discussion centered on prevention, education, and community trust.

Joining her are two accomplished pharmacy leaders from NOVA ScriptsCentral: Dr. Shabnum Anwari, PharmD, RPh, Population Health Pharmacist and Safety-Net Health Equity Fellowship Coordinator, and Dr. Charys Demery, PharmD, Safety-Net Health Equity Fellow. Together, they represent a model of culturally responsive, community-centered care. Dr. Anwari’s work has included expanding multilingual health literacy resources and strengthening support for refugee and immigrant communities, while Dr. Demery’s outreach and public health education efforts emphasize accessible communication and patient empowerment. Their combined expertise underscores an essential message of this FYH TV segment: flu prevention is most effective when health education is clear, culturally relevant, and rooted in community needs.

More than a seasonal health reminder, Going Viral: The Latest Trends in Flu Prevention is a timely call to action for pharmacists, healthcare providers, and community health advocates. The conversation reinforces that improving flu vaccination rates is not only about access to vaccines, but also about trust, communication, and the ability to meet people where they are with practical, evidence-based information. As communities continue to navigate seasonal illness and public health challenges, empowering frontline professionals with better educational tools can help drive stronger outcomes and healthier communities.

Watch the full FYH TV discussion, Going Viral: The Latest Trends in Flu Prevention, to hear directly from experts working to advance flu prevention through education, equity, and community engagement.

Also Watch: Urgent Warning for Parents: Why Experts Say New RSV Protection Is Non-Negotiable for Infants